How to Design the Perfect Festival Lanyard for Your Event
Planning a festival involves countless details but one often overlooked element is the festival lanyard. These versatile items do more than just hold passes or IDs, they serve as a functional and decorative piece that enhances your event’s branding and attendee experience.
If you’re planning a festival, a summer fete or any other large event, this guide will walk you through the steps for designing personalised festival lanyards that are both functional and memorable.
Are Festival Lanyards Worth it?
Festival lanyards play a crucial role in identifying different groups at your event such as attendees, staff and VIPs. By clearly displaying identification details and access levels, custom lanyards help to maintain security and streamline or restrict access to various festival areas. For example, specific designs and colours can be used to distinguish between general admission and backstage pass holders to reduce confusion and ensure a smooth operation.
Benefits of Personalised Festival Lanyards
Some other reasons to invest in custom lanyards include:
Boost Brand Recognition
Custom lanyards for festivals, fetes and other events serve as a powerful branding tool. They offer an opportunity to prominently display your festival's logo, theme and even sponsor information. When attendees wear your festival lanyards throughout the event and beyond, they become walking advertisements for your festival. This is great for boosting your brand’s visibility and reach.
Enhanced Security and Access Control
In addition to branding, personalised festival lanyards are essential for security purposes. They help to manage access to restricted areas and ensure only authorised staff can enter certain zones. This is ideal for enhancing the safety of both attendees and staff.
Increased Functionality
Modern festival lanyards can go beyond just holding IDs. Convenient plastic pockets can be added to lanyards to carry tickets, vendor passes and even cashless payment systems, so attendees don’t have to juggle multiple times.
Makes a Memorable Keepsake
Unlike traditional paper wristbands which are often thrown away after the event, well-designed lanyards make cherished keepsakes. Festival-goers are more likely to hold onto a custom lanyard that looks good and serves as a long-lasting reminder of their festival experience.
How to Design a Custom Lanyard for Your Festival
Before diving into festival lanyard design, you’ll need to identify the purpose of your custom lanyards.
Are they for branding, identification or access control? Understanding your needs will help to guide your design choices to ensure that your lanyards meet all the specific requirements of your event.
Some other important elements of lanyard design to consider include:
Selecting the Right Lanyard Colours and Themes
The colour scheme of your festival lanyards should align with your event’s branding and theme. Choosing high-contrast colours not only makes custom lanyards visually appealing but also enhances readability from a distance. For example, using your festival’s official colours can create a cohesive look that reinforces your brand identity.
Adding Essential Information
Ensure that your festival lanyard design includes all the necessary details such as the event name, date, and attendee information. Keeping the information clear and concise helps to quickly identify staff and attendees and reduces the chance of false entry and confusion during the festival.
Incorporating Branding Elements
Adding logos, slogans and sponsor information to your lanyards can significantly boost your festival's promotional and branding efforts. Ensure these elements are integrated into your lanyard design to maintain a professional and polished look.
Additional Festival Lanyard Design Tips
Ensure High-Quality Lanyard Printing - Having premium lanyard printing is essential for vibrant and durable personalised festival lanyards. Be sure to use experts for your custom lanyard to ensure long-lasting customisations that don’t fade easily, even in outdoor conditions.
Focus on Readability - The text on your festival lanyard should be large enough to be easily readable from a distance. Choose simple fonts and avoid cluttering the design with too much information. Try to balance text with logos and graphics to keep the design clean and professional.
Consider Adding Unique Features - When designing your lanyard, consider adding unique features like QR codes that can link to information like event schedules, maps or social media pages. Including these elements not only increases the functionality of your lanyards but also provides your attendees with added value.
Stand Out With Festival Lanyards From Badges Plus
Ready to create the perfect personalised festival lanyard for your upcoming event? At Badges Plus, we’re specialists in creating bespoke lanyards for any occasion. Our expert design team offers a free design service to help you bring your vision to life, even if you don’t have a design in mind. Additionally, we provide fast turnaround times to ensure you get your custom event lanyards when you need them. To get started, contact us online or call us on 0121 236 1612.
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